Advertise
Whether you run a local baby class or you are part of a national franchise, you’ve made the right decision in choosing MoorMums to help get your brand recognised.
Advertising on-line
According to the Office for National Statistics, 18.3 million households in the UK (70 per cent) had Internet access in 2009. This makes the Internet a prime location for your advert. In addition, as costs are low (e.g.: there are no printing costs), advertising on the Internet can be cheaper.
Once your advert has ended, MoorMums offers all listing pages free of charge. This means that information about your business is available to parents and carers all year round – not just during the time when your advert is running.
Target audience
MoorMums is fast becoming the no1 information website for new and expectant parents and carers in the area around Ilkley Moor. This includes: Ilkley, Otley, Guiseley, Baildon, Bingley and surrounding villages (see the MoorMums area).
Whether your business is aimed at pregnant women or carers of pre-school children, MoorMums is the advertising place for you.
MoorMums was featured in the Telegraph and Argus
MoorMums PR and Marketing
At MoorMums, we are active in the local community in terms of PR and marketing. We regularly advertise in local baby shops, libraries, cafes and newsagents. We are also regularly featured in local press. This means that we do all the leg-work so you don’t have to!
Advertising options
Listing page – we offer FREE listing pages for businesses relevant to our target audience. As part of this, we also offer link swaps.
Featured content on the home page – 2 week slots are available at very competitive prices.
Small box advert on the home page – 2 week slots available. Ideal to give our advertising a try.
Highlighted listing – make your listing stand out on the classes or products pages.
Free slots are available for non-profit making organisations, such as mum and baby groups.
Special events
MoorMums occasionally organise special events in association with local businesses. Please contact us if you would like to discuss a joint event.
Feedback
Kirsty from JoJingles says: “From our 4 week advert in October 09, we’ve had 2 people join the new Ilkley class from seeing it on MoorMums so I’ve told those taking over the franchise that it is something they should definitely carry on advertising with.”
“We also advertised for 4 weeks in summer 09. I’m not sure of the exact response but I know I had one booking that mentioned the 10% discount from MoorMums – (which to be honest pays for the advertising so is worth it). For me I was more looking for the exposure and getting my new phone number out by any means than I was bothered about getting bookings (although the bookings help) and I have to say that I have received loads of calls about the classes. While I don’t know if they were all directly from MoorMums, I did only advertised with you, a national mum information website, on my own website and a local free family magazine so I have to say I’m more than happy with the response I have had back.”
Rachel from Yoga Bugs says: “I managed to get some great endorsements for the website which is very useful. At least 2 of the mums who took part mentioned MoorMums.”
Pete from MoorOrganic says: “We’ve had about 3 or 4 customers through MoorMums so far, mainly after or
around the time of the picnic [Special event run by MoorMums in association with MoorOrganic]. So thats great, every customer helps.”
Wayne from Peterhouse Photography says: “I haven’t received any business through your website this time around but I’m pretty sure visitors to your website have jotted my name down for the future. I think the way you advertise works well with the rolling feature. It offers variety too.”
Vicky from Splish Splosh Swimming School says: “I thought the advert was great.”
How to advertise
If you would be interested in advertising on MoorMums, please contact us.
